@RolexWhisky – Blog
Brian Evans on Japanese Whiskey, Experimental Casks, and the Future of Selective Drinking
Gavin traces Brian Evans' journey in spirits, beginning with early experiences with Jameson to a deep appreciation for high-value spirits like rum and Armagnac, culminating in an obsession with Japanese whiskey. Evans details his "aha" moment with Chichibu, a...
The Scotch Ambassador: Simon Brooking on Laphroaig, Suntory, and the Spiritual Connection of Whiskey
Suntory Global Scotch Senior Scotch Ambassador, Simon Brooking, was interviewed for the "Rolex Whiskey Passion Project" to discuss his nearly 30-year career. Brooking detailed his 19 years with Laphroaig, emphasizing the brand's unique culture, the enduring legacy...
The Transformation of Luchi’s Whiskey Bar from Jäger Bombs to Rare Drams
Gavin Linde welcomed Peter Jnr. of Luchi's Whiskey Bar to the Rolex Whiskey Passion Project. Peter Jr. detailed the bar's transformation into a specialist for Islay and Jura malt whiskies, a shift that was inspired by an American VIP's observation of the jarring...
The Cooperage Business, Whiskey Barrel Sourcing, and Industry Innovations
Gavin welcomes Jessica Ann Zimlich and Zach Zimlich of ZAK Cooperage, discussing their family business history, which started in 1990. Zach's upbringing in the cooperage provided him with creative control over whiskey flavor profiles. The conversation covered the...
The Modern Whiskey Market: Critique and the Enduring Value of People and Experience
Dawn Davies, the buying director for The Whiskey Exchange, talks to Gavin about the modern whiskey market and raises issues such as overcharging customers, releasing substandard, non-age statement liquid, and using excessive packaging that shifts focus from the...
The Lofted Spirits Journey: A Conversation on Whiskey Appreciation and Industry Evolution with Brandon Smith
Gavin Linde welcomed Brandon Smith, the National Brand Activation Manager for Lofted Spirits, shared their professional background and their introduction to whiskey, emphasizing the importance of memories and friendships in whiskey appreciation. They discussed the...